Wednesday, July 18, 2012

Week 2 EOC: Boston Consulting Group - Video Games

"But the fastest growth is likely to come in mobile gaming, said Tuong Nguyen, principal research analyst at Gartner and co-author of the report, in an e-mail interview. He predicted that the sales and use of hand-held gaming consoles, including those made by Sony or Nintendo, would slow as young gamers opted for a smartphone or tablet instead of a dedicated gaming device."
 -New York Times

"Since the days of the PSP, the mobile gaming market had shifted remarkably. The advent of the iPhone had materially changed both what portable games meant and what prices people were willing to pay for them. Nintendo had moved from DS to 3DS and even with its new screen it hit significant problems in this area; the 3DS was nothing but a mild curiosity to many until last Christmas when the lure of a strong slate of Nintendo first-party software launches lured consumers back to Nintendo"

"With Internet ready TV, the PS4, phones, tablets, cameras, MP3 players all needing to talk to each other, by far the biggest part of Sony's puzzle is the software services piece. Whether on my phone, my tablet, my TV, my PS4, my Vita, or my camera, there has to be an interface and a store that works and easily, conveniently, quickly, stores all my information under one account - basically all the things that Apple does very, very well. No matter where I am or what I'm doing I need to be tethered to "my Sony life".

-gamesindustry.biz



In my opinion Xbox is now a dog mostly if it's without the Kinect feature. Without it, it doesn't do well in the market. Games for Xbox don't sell much on the market anymore. Facebook games are popular, mostly cashcows but they're headed to becoming dogs because it's starting to be a passing fad. However the Xbox live is a definite cash cow, from what I understand, because of the appeal of internet gaming. PS3 is also a cash cow, mostly because people can see blue-ray movies and stream movies on netflix and more. It's popular and it brings in money, it sells pretty well but people don't use it for gaming very much. Few games do sell but from what I gather, but people use it mostly for watching movies. Question marks will be newer systems, such as the so-called PS4 which goes by Orbis. Possibly PC gaming such as World of War Craft since those are more likely to be for total nerds with high-tech computers and tons of cash. IPhone is the hottest thing mostly because it's so easy to stream and download video games on them, plus mobility is a plus. Most games on iPads and mobile devices are stars because being able to play wherever you go is a definite plus. People like to be entertained anywhere and everywhere they go now.  The PS2, I still have one, is a definite dog, it’s been long forgotten and left to rot in the dust. Nintendo game cube as well. The Wii is a cash cow, definitely. It’s still selling games, it‘s very popular and tons of fun, it appeals more towards casual gamers. I’m not entirely sure where the PSP lies now, but I figure it’s safe to say it is a question mark going to dog I think.

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